As an additional service to our dental industry marketing, we now offer a proprietary approach to developing and marketing dental products and services that incorporates a "virtual", review board called the “Virtual Dental Team” (VDT). Through our vast industry contacts and relationships, the VDT would serve as a customizable and targeted focus group comprised of clinicians; owners; hygienists; dental assistants; office managers; front desk personnel; and dental students. Because your selected team is virtual, and customized based on your individual requirements, this program is offered WITHOUT THE SIGNIFICANT COSTS associated with traditional focus groups – because you only pay for the essential participants you need to ensure product development and introduction success!
The VDT is perfect for reviewing current branding efforts, or the development of a brand new program or product launch.
This is your opportunity to take the guesswork out of your messaging offering insights that can lead to effective, successful marketing campaigns. The VDT will help organizations hone their marketing communications programs, build stronger relationships with their customers and increase success by involving non-biased influencers, users and purchasers in a review of the marketing messaging and materials before your launch.
YOUR MARKETING SHOULD MAKE BRAND CHAMPIONS OF THE ENTIRE DENTAL TEAM, NOT JUST ONE INDIVIDUAL!
If you're a manufacturer, service provider, distributor, DSO or lab, the VDT offers a critical, holistic review of your next product launch or branding effort.
The VDT provides our customers with a real-time, non-biased, "Voice of Team" review of marketing messaging BEFORE you go to market. VDT may also review current marketing initiatives to provide checks and balances to ensure the effectiveness of your existing brand messaging.
Learn more about this breakthrough program and how we can custom design a solution that's best for your launch!
Copyright © 2024 Ross Communications Group, INC. - All Rights Reserved
V-D-T is a trademark of Ross Communication Group
Powered by RCG
We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.